Polder Parade
A place where the city and the countryside meet, learn from each other, and connect. That sense of harmony is exactly what our food landscape needs. The Polder Parade aims to bring these two worlds back together, just as they once did in traditional marketplaces. Through workshops, theatre, imagination, and of course food and drink. All in one dynamic place and all across the country.
That calls for a touch of innovation in market design. We created a modular market system with an exhibition-like character. A marketplace that is easy to set up and take down, and that fits the diversity of market offerings. With dynamic layout possibilities that meet the needs of food producers. A wonderful collaboration with Flevour and ‘N Wilde Keuze, resulting in something truly great!
Project information
Client: ‘N Wilde Keuze & FlevourNL
Project by: Collectief Soepel (www.collectiefsoepel.nl)
Role: Sketching, Product Design, Design for Manufacturing
Photography: Marinus Vroom & Maaike Nieuwland
Year: 2024